Strategic Equity Investments Strictly confidential · Identity under NDA GV · Golden Visa Eligible

Projeto Gelo

Premium ice brand · Northern Portugal · Strategic equity partnership

"Ice was never just frozen water."

The Opportunity

A Portuguese brand creating the premium segment in a market historically treated as a commodity: ice. The company develops premium ice solutions with proprietary design and innovative, thermo-sealed packaging, treating ice as a food product, with rigorous standards of water quality, hygiene and food safety. Its product architecture covers ready-to-use retail formats for home, hospitality and events. The founders seek a strategic equity partner to fund national retail rollout and European internationalisation.

Investment Highlights

First-mover positioning in an untapped premium category

Proprietary brand, design language and product formats (sealed cups and thermo-sealed packs)

Food-grade production approach, water quality, hygiene and controlled storage as core differentiators

Clear route to market: supermarkets, convenience retail, fuel stations and hospitality partnerships

Strong brand-led marketing aligned with design and modern hospitality

Founder-led, with distribution rollout under way and European expansion planned

Growth Levers

National retail rollout, supermarkets, convenience and fuel-station channels

Premium hospitality, bars, restaurants, hotels and events

European internationalisation from 2026 onwards

Extension of proprietary product lines and licensing opportunities

Transaction

The founders are open to a strategic equity investment to accelerate distribution and international growth. Valuation, structure and governance to be discussed with qualified investors. Detailed materials and brand identity disclosed under NDA.

Minimum Investment €500,000

For qualified investors.

Contacts and NDA upon request. Confidential advisory by SH Invest.

Request NDA